When we first imagined Here One, we set out to create a product that would transform your wireless listening experience and seamlessly integrate into spaces that normal headphones never could. This passion for creating experiential technology has always been a core part of Doppler Labs’ mission, dating back to when we first brought Here Active Listening to hundreds of thousands of attendees at Coachella.
As we continue to push the boundaries for how we think about hearing, audio, and sound, we’ve aligned with a select group of flagship organizations to partner with us on this journey and help us create new, immersive listening experiences. Today’s news is the first step toward that vision.
Re-Imagining The Live Experience
Here One—with its computational hearing features—is uniquely engineered to enhance real-world audio experiences, whether that’s at a sporting event, a concert, or a museum. Imagine being at a baseball game and being able to selectively filter the noise of the crowd. At the same time, you could stream perfectly synced sports commentary without being disconnected from your friends or the live action of the game. Or imagine a museum experience, where you could choose the soundtrack to play during your tour (say, classical or electronic) and simultaneously get location-based audio commentary when you walk into an exhibit, all while still being able to engage with those around you.
To help bring these kinds of scenarios to life, we’ll be working with the following partners to deliver unique, contextual audio content and other enhanced listening experiences throughout 2017.
The New York Philharmonic connects with up to 50 million music lovers annually through performances, education, broadcasts, and the Digital Archives. Now celebrating its 175th anniversary season, the Philharmonic has long been a media pioneer, today sharing live performances through downloads and online. We’re partnering with the New York Philharmonic to develop a new type of concert experience by delivering custom audio commentary layered perfectly over the performance. For example, attendees with Here One will be able to stream content co-created and curated by the New York Philharmonic—be it a deep dive on Tchaikovsky, the soloist performing Vivaldi’s The Four Seasons, or the individual musicians that make up the orchestra. This experience not only lets concert-goers simultaneously listen to the live performance with unadulterated sound, but also enjoy the natural acoustics of David Geffen Hall.
The NBA Champion Cleveland Cavaliers play their home games at Quicken Loans Arena (The Q). In June 2016, the Cavs delivered the first-ever NBA title and the first major sports championship in 52 years to the city of Cleveland. We’re bringing Here One technology to the Cleveland Cavaliers gameday experience and giving fans the ability to enjoy a basketball game like never before. For example, using Here One’s proprietary Layered Listening technology, attendees will be able to stream real-time, play-by-play sports commentary, scores, and stats—even content directly from the players—over the real-world sounds of the game. Additionally, with Here One’s Smart Noise Filters—optimized for the Quicken Loans Arena—fans will be able to selectively filter out crowd noise so they can enjoy the game exactly how they want.
The New York Mets are a storied professional baseball franchise, having appeared in the MLB playoffs the last two seasons, including a World Series appearance in 2015. We’re collaborating with the Mets to integrate Here One technology and optimize the acoustics at Citi Field to enhance the fan experience. Using Here One and beacon technology, attendees will be able to receive up-to-date information and audio notifications right from the stands. No AM radio? No problem. With Here One’s Layered Listening feature, fans can seamlessly stream the Mets audio feed, stats, and more, layered perfectly on top of the real-world sounds around them, so they never miss a moment of the game with their friends.
The Fine Arts Museums of San Francisco is the largest public arts institution in San Francisco and the fifth most visited arts museum in the nation. Formed in 1972 with the merger of the M.H. de Young Memorial Museum in Golden Gate Park and the California Palace of the Legion of Honor in Lincoln Park, FAMSF offers an encyclopedic overview of artistic achievement from ancient times to the present. We’re collaborating with FAMSF to create new ways for visitors to engage in museums, whether through bespoke audio content that leverages Here One technology or via location-based insights about the museum. Our technology will enable visitors to easily navigate museums using audio notifications, explore what’s on view, and debate the merits of contemporary art with friends and people around them—all without ever having to remove their Here One earbuds.
Gimlet Media is the premier narrative podcasting company that aims to help listeners better understand the world and each other. Founded in 2014, Gimlet is behind hit shows including StartUp and Reply All, among others. We are working with Gimlet to bring Here One users premium narrative programming, delivering an elevated listening experience. Using Here One’s Layered Listening feature, listeners will be able to seamlessly stream podcasts over real-world sounds. For example, a commuter riding his bike to work can listen to his favorite podcast while staying safely aware of the traffic around him.
MADE began in 2009 to counter the impact of economic recession on the fashion industry and designers. As part of the WME | IMG portfolio, MADE is a global platform that makes fashion more accessible and connects visionary brands to fashion designers and creatives. We’re collaborating with MADE to provide curated audio experiences through the Here One earbuds at MADE's fashion events. Here One’s Layered Listening feature enables MADE guests to hear custom audio content—such as original runway music and design inspirations from designers—while still being able to discuss the styles and trends with other guests.
JetBlue is New York's Hometown Airline®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles (Long Beach), Orlando, and San Juan. JetBlue carries more than 35 million customers a year to 99 cities in the U.S., Caribbean, and Latin America with an average of 925 daily flights. We’re partnering with JetBlue to use Here One technology to elevate the flying experience. From the moment customers leave the house, to their flight, to their arrival in a new city or country, they’ll be able to enjoy Here One as the perfect companion to their journey. With Here One’s high-fidelity audio, seamless connectivity, wireless portability, and video-compatible audio playback, customers can play music or watch movies on their personal devices throughout their trip. During the flight, customers can use Here One’s Smart Noise Filters to selectively tune out the sounds of the jet engine while still being able to hear cabin crew announcements and order drinks from inflight crewmembers. Combine all of that, and customers get a flying experience where they can comfortably leave in their earbuds to reduce unwanted noise, stream music, and more—but still easily interact with those around them.
These organizations share our vision to enhance the customer and fan experience through technology, whether at a concert, a museum, a sporting event, your commute to work, or elsewhere.